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Tuesday, March 30, 2004
Got this today; might be of interest to the participants in the MP3 debate.
My professor at Wharton just published a research paper, quantifying the effects of digital downloads on the sales of CDs - on the topic of the industry debate as to whether illegal downloads are destroying CD sales or whether there is a promotional side benefit from it. Some interesting stuff there, especially #1, which would seem to contradict what a lot of us had hoped about downloading, i.e. that it would give little albums a boost. And, of course, #2 will worry Tom Ellard. But someone smarter than me will have to check the methods and the data.
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